Social Media Marketing
Reach your company’s financial and awareness goals using social media.
Social media is one of the most effective new tools for businesses. When used properly, it can help your company interact with prospects to build trust, generate demand, and ultimately drive new sales. It can also help you engage existing customers to drive repeat purchases and improve customer loyalty. Both of these things will dramatically increase revenue for your business for a relatively low cost, which can produce an outstanding return on investment.
Positive awareness leads to trust. Trust leads to cash.
Social media can help your business with every step in the customer lifecycle. To attract new prospects you can publish content that draws in your target audience and run promotions to grow your following. To build trust and demand with your prospects, as well as existing customers, you can use social media to provide excellent, responsive customer support.
Because it will be visible to all of your followers, it serves as proof of your dedication to outstanding service. You can also offer prospects helpful free content that demonstrates you can deliver on your brand’s promises. After enough nurturing with positive awareness, your prospects will be primed to make a purchase to recommend you to others.
Once you turn a prospect into a customer, social media allows you to continue building your relationship with them to drive repeat business and brand loyalty. When your content shows up in their newsfeeds, it will keep your brand at the top of their minds for the next time they are looking to purchase a product or service you offer.
How it works.
The Link Builders can help you use social media so that you are publishing the best content for your audience, using the most appropriate platforms, on a schedule optimized to keep followers engaged without burning them out with your message. We have experience using all of the major social media sites, including Facebook, Twitter, Pinterest, Tumblr, YouTube, Vimeo, and Dailymotion and can manage campaigns on your behalf.
We will help you identify where your target audience spends its time on social media. We will analyze the messages that they are most responsive to, and then create an editorial calendar to make sure posts are going out at the appropriate frequency. Publishing too often runs the risk of annoying your followers and pushing them to unsubscribe, while publishing too sparingly causes people to forget about you. We will monitor your pages and ensure that you are actively and successfully engaging with your followers, friends, advocates, prospects, and customers.
Start growing your business with social media today!
Let us help you significantly boost your company’s revenues by using social media to turn prospects into customers and customers into fanatics. Email us today for a quote!