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FAQ

Why Is Search Engine Optimization Important?
When you need to find something, where do you go? If you’re like most people, the first place you look is online, normally by using a search engine like Google. More than likely, your customers are searching online as well, and SEO can help your website come up in the results when they’re looking for your products and services.

Applying certain SEO strategies such as building links or improving on-page strategies can increase the likelihood of driving more qualified users to a website by increasing the ranking positions on relevant keywords. A successful SEO campaign results in increased targeted traffic to your website, which translates to more inbound inquiries and in turn more sales.


Why Is Link Building Important?
Building links is important to increase the exposure of a website. Link building is a measurable way of broadening the reach of a website through relevant content on the Internet. Using link building strategies such as anchoring URL’s with appropriate keywords can increase the chances of those terms ranking on search engines. Placement of links within unique content, being conscious of keyword densities within the associated content, and the volume and frequency of created links are all factors to be considered.


What Type of Results Can Be Realized?
There is no way to predict the results of a campaign with 100% accuracy. Results will vary per client based on the sophistication of the project, the status of the website which fresh links will be pointing to, the level of competition presented in the market, the volume of links created in a designated time period, and the regularity and types of links being created. On-page factors such as keyword usage, headlines, Page Titles, and other variables also have an effect.

However, some things you can expect from us include: expert advice in the areas of search engine optimization and link building, report delivery in a timely a manner, access to a client portal where you can keep up to date on the status of projects, and the reliability of our professional team. Clients should expect a high level of responsiveness and attention to detail on all projects. In addition, The Link Builders take client confidentiality seriously, and we have a strict internal policy of keeping our results on client projects private, unless otherwise directed.


Will The Link Builders Suggest Keywords To Use?
Yes. For clients that require SEO campaign management, keyword research is provided without incurring additional costs. This applies to all packages and services we offer. For consultants, agency clients, and Internet marketing professionals that know exactly what they want when selecting keywords and URL’s, our team will always listen and take direction. If additional keyword recommendations are welcomed by The Link Builders, we’ll be happy to make professional suggestions.


How Soon Will I See Results After Links Are Built?
Results will vary per client based on current project status, competition, etc. In some cases, we’ve been able to achieve results for clients in less than 24-hours.


Do The Link Builders Offer Performance Reporting?
Yes. For agency clients we offer tracking and other reporting features using Microsite Masters a proprietary rank tracker created by The Link Builders executive team. For one-time clients seeking link building services on a transactional basis, The Link Builders provides detailed reports indicating where links have been built, anchored keywords, changes to site pages, and more. The Link Builders provides a client portal where updates and reports are delivered.


Can The Link Builders Guarantee Performance Results?
No. Google themselves state that “no one can guarantee a #1 ranking on Google,” and you should be beware of any SEOs who claim they can, particularly if they allege to have a special or priority relationship with Google. Performance results provided by The Link Builders are on a best efforts basis, and we’re committed to providing realistic expectations when working with clients on all search engine optimization and link building campaigns.


How Are The Link Builders Different From Other Agencies That Offer SEO Services?
The Link Builders are different from other search engine optimization agencies because of our commitment to maintain long-term relationships with clients while upholding a positive reputation in the industry. The Link Builders have a deep understanding of “real business” objectives presented by clients when penetrating new markets through search.