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Baltimore Affiliate Summit Meetup Day March 25, 2011

We are pleased to announce that Rob Adler of The Link Builders will be the inaugural speaker at the Baltimore Affiliate Summit Meetup sponsored by buy.at. Mr. Adler’s presentation will be on SEO 101 and link building strategies. The meet up will be held at the buy.at offices located in Baltimore, Maryland on Tuesday, March 29th at 6:00 PM. The meetup will take place on the first official Affiliate Summit Meetup Day. Affiliate Summit Meetup Days will be held on…

Setting Realistic Expectations For SEO Clients March 20, 2011

As more businesses are becoming conscious about the importance of ranking for particular keywords to generate sales or additional revenues, setting realistic expectations for clients is important. It’s often easier for link building and SEO agencies to work with clients that already have experience building links and understand the importance of on-page optimization, as opposed to working with clients that are new to SEO. Setting realistic expectations for your clients and properly informing them when selling SEO services will not…

Link Bait 101: Going Viral With SEO March 12, 2011

In the SEO industry, the term “link bait” has historically carried a stigma and dismissive connotation. Link building crafted for the purposes of gaining mass attention and encouraging people to link to a website have raised flags over the years if strategies utilized were rogue or deceptive in nature. Link bait may be one of the most sophisticated, creative, and fun techniques to build links from authoritative websites. When search engine executives claim that content can be both “White Hat”…

Defining White Hat SEO in 2011 March 6, 2011

There’s been a lot of media exposure in the world of search engine optimization in the last few weeks. Most news articles have shed a negative light on many SEO strategies and link building methods with respect to intentionally ranking for desired keywords. Is link building considered a form of search engine manipulation? Should SEO professionals be deemed as “librarians” as search engine algorithms have become the modern day Dewey Decimal System? And most important, what methods are considered “White…

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